
I'm sure many of you reading can agree that when you do something creative that happens to be a business, it can be difficult to choose between what you enjoy and what brings in the sales. I started Hammocks & High Tea with a small stationery collection because it was the most affordable way to introduce a brand (especially from a tiny NY space). It was a way to learn my voice, develop patterns, etc. Let me tell you...there is nothing more challenging than designing within a 4.25 x 5.5" space of white cover stock! So with each season I was able to introduce little items into my home goods category and coming July will offer an expanded collection, and the sale of each little notecard got me there. Amazing right? But the time came to decide what my strong points are in business and it's the fabric pieces and gifts items. So the creative mind suggests that I should make any and every thing I love while the business mind (and the tired body) says to make what sells the best. It's an interesting dilemma but certainly not one to complain about. So with the new goods launching in July I will diminish the screen printed note card line, expand the fabric line, expand the gift line (including notepads 'cause I just love 'em), and add a little extension of one of the above)...phew.Image: Blind Embossed cards by Pinball Publishing via Paper Crave that makes me want to run right back to notecards because the thought of creating something so gorgeous just calls to me!

1 comments:
I can't wait to see what your beautiful talent debuts in July!
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